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The SLC|SEM Blog

Cory Edwards | DMC 2016

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How Adobe is Fighting Corporate Disillusionment with Social Media

Cory Edwards is the Director of Social Media and Content at a small company called Adobe. Ever heard of of ‘em? 😉 In all seriousness Cory shared some phenomenal insights into how his team at Adobe is approaching social media and “fighting corporate disillusionment with social media.” His presentation discussed both their internal and external efforts, gave insights into their strategy, and even highlighted specific posts or campaigns they ran.

Topics: Event Recaps social media strategy DMC2016