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2017 SLC|SEM
Digital Marketing Conference (DMC)

September 14-15, 2017

See Speakers › Buy Tickets ›

Mel Carson


Mel is Founder and Principal Strategist at Delightful Communications, a Seattle-based Modern Marketing, Branding and Digital PR consulting firm.


His mission is to educate and inspire businesses and individuals to make the most of the explosion of digital media and technology and successfully apply strategies that focus on Social Media, Influencer Marketing, Content Marketing, Digital PR, Employee Advocacy Programs and Personal Branding.

Kirk Ouimet


Kirk Ouimet is an engineering leader at Snap in Los Angeles, California. While attending BYU he founded Scan, Inc. with fellow students Garrett Gee and Ben Turley. Scan's mission was to build technology to connect the digital and physical worlds.


Scan was acquired by Snap in 2014 for $54 million dollars. Since the acquisition, Kirk has built a team of engineers at Snap working on creative tools, Snapcodes, and music features for the Snapchat app.


John Doherty


John Doherty is a Denver-based entrepreneur and growth marketing consultant currently building GetCredo.com. Over the years he has worked for agencies, in-house, and for himself. He's seen over 700 businesses looking to hire an agency or consultant and gets really excited to connect great people.

In his spare time, he writes and explores Colorado and the world with his wife Courtney and their very large black labrador Butterbean.

Joe Martin


Joe Martin has a BS in Finance and a MBA in Strategy and Marketing from the University of Utah. He has worked more than ten years in consumer data analysis, corporate strategy, and digital marketing.

His analyses have been featured in the New York Times, Wall Street Journal, CNBC, Associated Press, and Forbes. Joe is currently a social analytics lead at Adobe.

Justin Rondeau


Justin runs all of the optimization efforts and split tests at Digital Marketer. A top-rated domestic and international speaker, Rondeau has spent his career working on optimization campaigns & has trained some of the leading optimization teams at Fortune 500 companies. Rondeau has run 100s of tests for both B2B and eCommerce brands and

Rondeau has run 100s of tests for both B2B and eCommerce brands and has analyzed 3,000+ tests across virtually every industry.

Sahil Jain

Bio Coming Soon

Christi Olson


Christi is the Search Evangelist at Microsoft in Seattle, Washington. Christi is passionate about digital and has spent her career helping businesses solve their marketing challenges and goals through studying and analyzing data to develop actionable insights and strategies.

Prior to joining the team at BingAds within Microsoft, Christi has worked both at agencies and in-house at Point It, PointMarc, Expedia, Harry & David, and at MSN, Bing, Windows teams at Microsoft.

Dan Markham


Over the past few years, Dan’s life has completely changed. He was a sales representative for Pfizer and made a respectable living. One day he helped his son with a science fair project; little did he know that this would set into motion a new adventure.

Dan’s YouTube videos have been viewed over 550,000,000 times he’s built a community of over 4+ million subscribers, introducing them to a variety of brands such as Nike, Bill & Melinda Gates Foundation, Verizon, and many other organizations.

Marty Weintraub


Marty is an entrepreneur, author, speaker & BWCA wilderness guide. He founded Aimclear®, a driven marketing agency dominant in psychographic targeting, 2016 winner of three US Search Awards, including Best Large Integrated Agency.

Credits include Uber, eBay, Airbnb, Dell, LInkedIn, Eurail, Firestone, Amazon, Quest, Martha Stewart Omni, Intel, Travelocity, Macy’s, GoDaddy, 3M, InfusionSoft, Siemens, The Washington Post and numerous others.

Tony Wright


Wright is a search marketing geek and also has extensive experience in online crisis communication and brand reputation strategy, including corporate blogging and corporate monitoring, most notably directing the online corporate reputation management strategy for American Airlines immediately following the events of September 11, 2001.

Wright serves as the driving force behind WrightIMC while also managing online media strategies, public relations and other interactive marketing projects for clients.

Casie Gillette


Casie Gillette is the Sr. Director of Digital Marketing at KoMarketing, a B2B Digital Marketing agency in Boston, MA. She has been in the online marketing industry for over 12 years, working on both the agency side and in-house.

Casie has been responsible for developing and implementing digital marketing strategies for both small businesses and Fortune 500 companies. She regularly speaks about search, social, content, and branding.

James Svoboda


James Svoboda is CEO at WebRanking and has been in search marketing since 1999. James is also Co-Founder and former President of MnSearch, the Minnesota Search Engine Marketing Association, a contributor to Marketing Land, an ADworld Experience ambassador, a judge for Search Engine Land's Landy awards, and #PPCchat supporting partner.

He currently resides in Eden Prairie with his lovely wife and two beautiful children, whom he works tirelessly with to convert into lifelong Star Wars fans.

Aaron Levy


Aaron has been in digital for over a decade, starting when he was “given the keys to the car” and ran PPC for DuPont as a college junior. Now a Sr. Team Lead at Elite SEM, he oversees a growing team across North America who manage paid search for some of the largest brands in the world.

He's a sought after international speaker, an adjunct instructor at Drexel & University of Vermont, and has been shortlisted for marketer of the year by Search Engine Land + Trailblazer of the Year by Microsoft.





Thursday September 14 and Friday September 15, 2017.

  • Networking and cutting-edge presentations
  • Snacks, catered lunch, swag bag, and more
  • After party on Thursday evening
  • More details to come!


Megaplex Theatres - Jordan Commons

9335 South State St, Sandy, UT 84070

Take this time for you. DMC is held at the unconventional Jordan Commons Theater, which provides a huge auditorium, plenty of parking, and a wi-fi-free environment so you can immerse yourself in DMC’s world-class speakers.

A wi-fi hotspot will be provided for those who need to “plug-in” temporarily.

What Is The SLC|SEM DMC?

Industry-leading speakers from around the country, as well as local rockstars in paid search, SEO, social media, analytics, and more will be on hand to provide top-level cutting edge information, answer questions, and network.

This year's event will be a single track, and will be split into two days, so you don’t have to worry about missing a presentation. 


DMC by the Numbers

  • 38% of attendees are at a company with 11-50 employees
  • 27% are at a company with more than 250 employees
  • 50% of attendees work in marketing or tech
  • More than 20% are in digital marketing
  • One in three attendees are middle managers
  • Combining all manager types, 55% of attendees are in management

Buy Tickets >

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Sponsor DMC

I think the organization is genuinely dedicated to helping digital marketing move forward in our state... I don't feel like it's diluted by sponsor messages, or ulterior motives.

SLC|SEM Member

Having this organization in SLC is something I am extremely proud of and extremely proud to be a part of.

SLC|SEM Member

Together We Learn

~ We Look Forward To Seeing You Soon! ~